THE OPEN TAB

Smart marketing, served straight-up.

Smart marketing,
served straight-up.

The platform that started it all.

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Way back in 2014 when a reel was just a cylinder of film and TikTok was a hit Kesha song, lifestyle bloggers were the rulers of social media. And I was determined to be one. 

After doing everything in my power to learn the ins and outs of content creation, social media, and marketing, it turns out hard work really does pay off.

The most validating thing that could possibly happen to an aspiring blogger happened to me: brands started reaching out.

…which is how, ten years later, I’ve found myself managing your socials all day long 📱

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One thing led to another, and I ended up an accidental freelancer, as more and more brands asked me to manage their social media accounts. 

But I have to admit: I missed blogging, sharing lifestyle content, and recommending the latest food & wellness picks.

because the world of social media is meant to be social, and building deeper connections comes from sharing personal stories.

SO LET’S GET INTO IT 👇🏼

So, while this blog will definitely be full of social media marketing resources for high-growth entrepreneurs, there’ll also be a sprinkle of that 2014 lifestyle blogger energy, 

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When I meet someone new and they ask the usual getting-to-know-you question, “what do you do for work?” I’m often met with a “oh social media is so toxic.” Nothing brings out the bluntness like talking about influencers, tiktok, and memes.  In all fairness, social media CAN be toxic.  But it can also be a […]

Business, Social Media

4 Ways to Protect Your Mental Health While Growing Your Business on Social Media 

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Hi, I’m Sarah — Social Media STRATEGIST AND Online Presence Upgrader for Food & Wellness Brands

TLDR? I help you grow your business online without burning out 😉

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THAT'S WHERE THIS LIST COMES IN.

You’ve got a great product, now you just need people to see it, want it, and (most importantly) buy it.

Easier said than done, right?

go From 'why isn't anyone seeing this' to 'this got 3 saves in 10 minutes!'

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