Social Media Marketing Tips, Tools, & Resources

TO FUEL YOUR BRAND’S GROWTH

Running my business—and your social accounts—is so much easier with these resources that’ll help you expand your biz brain, streamline content creation, and find something tasty to munch on. 

resources

45 Post Ideas to Increase Your Instagram Engagement

freebies

Some posts will drive sales, others will increase your reach, but this list features post ideas with the #1 goal of increasing your engagement so you can create a community that’s obsessed with what you sell. 

Free Guide: How to Create Your Black Friday Marketing Strategy

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Get my tried & true guide to creating your Black Friday Marketing Strategy - the checklists, launch sequence, and more that I've used to secure record sales for my clients!⁠

What I’m Listening To

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The Social Media Tools I Use Daily 
+ Everything You Need to Run Your Own Social Accounts

tools

For an *elite* social media experience, Later allows you to organize and schedule your content in advance so you can post without being tied to your phone. 

social scheduling

Later

START SCHEDULING

For the design-savvy entrepreneurs, Adobe Creative Suite has everything you need to create on-brand social media content. 

content creation

Adobe Creative Suite

start designing

If you want *the most* user-friendly experience and access to ready-to-use templates, Canva Pro is your pick. 

content creation

Canva Pro

USER-FRIENDLY DESIGNS

For all your project management needs: business brainstorms, content planning, grocery lists, and random 2am thoughts.

project management

Notion

a CLUTTER-FREE MIND

A social media essential! Edit your reels and TikToks, add your brand fonts, and more, all for free right from your phone. 

video editing

InShot

download the app

Flodesk has my heart because they make it easy to design gorgeous emails your community will actually look forward to.

email marketing

Flodesk

GET 50% OFF

tools

If there's one thing I'd tell my younger entrepreneurial self, it's that access to a regular rotation of quality photos, videos, and Canva templates will make marketing yourself so much freaking easier. And beautiful, too 😉

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Haute Stock

SAVE 15%

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instagram

facebook

Up-to-Date Social Media
Best Practices 

tiktok

A Community of Trusted Experts

community

Social media is a collaborative marketing channel so naturally I’ve met incredible strategists, designers, photographers, TikTok creators, and copywriters that’ll help you take your entire business—not just your social media—to the next level. 

Send an email with what you’re looking for and I’ll share my recs!

get in touch

Hello hello! I’m Sarah—and helping ambitious business owners elevate their social media is my cup of tea. 

MEET THE SOCIAL MEDIA MANAGER

If we haven’t met yet, I’m Sarah—a social media manager, content strategy expert, trend forecaster, and online presence upgrader for food & wellness brands. But let’s be real, those titles are just a fancy way of me explaining all the ways I can help you leverage social media platforms like Instagram and TikTok to grow your community, build your customer base, and get more sales. The dream, right?

LEARN MORE ABOUT ME

You made it all the way down to the bottom of this page (thank you!) so you’re obviously here for the free resources.

But! What if there’s more?

If you’re a product-based food & wellness brand in need of social media support, slide on over to my Services page and check out the many ways I can help you create an engaged community that’s obsessed with what you sell. 

You know, the kind of community that leaves genuine comments, organically posts about your brand, sends DMs with questions about your next drop, and gushes over how much they love what you sell. 

SOCIAL MEDIA MANAGEMENT →

SOCIAL MEDIA CONSULTING →

THE SOCIAL MEDIA SHOP →

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