I'll help YOU show up, stand out, and sell without SPENDING YOUR LIFE IN CANVA.
Meet Your
Social Media Strategist
It turns out that trying to do cool things on social while working for a traditional marketing team was not my jam. I’m much more interested in building strategies, creating content, and growing communities for entrepreneurs who value their customer’s response more than their competitor's actions.
So, I left my fancy marketing position behind in pursuit of a role that would allow me to put your customer first.
& that’s how I ended up here, spending my days implementing creative ideas and helping entrepreneurs grow social media accounts that their customers actually want to follow.
Hi! I’m Sarah, and contrary to the name of my business, I’m a Social Media Strategist, not a Social Media Agency.
The marketing hype is always on beauty, fashion and lifestyle...but food & wellness brands
deserve a buzz-worthy social media presence, too.
You know the “omg, I need that” moment when you’re walking through the grocery store and find a new product with irresistible packaging?
If as much effort is put into your social presence as your packaging design, your customers will feel that same add-to-cart attitude when they find you online.
here's how i can help →
When I worked in marketing at a wellness retailer, I always got so excited about the food & wellness brands we onboarded. I thought they had it all: cool packaging,
crave-worthy flavors, and promises to change my life.
But then I'd check their social media and feel...bored 😭
In a world where Instagram is your first impression (and biggest sales driver), a strong social media presence isn't optional. It's essential.
You NEED someone who gets your brand…and your love for adaptogens, almond butter, and TANGIBLE results.
MY NON-NEGOTIABLES
MY NON-NEGOTIABLES
I help my clients stop overthinking and overdoing. With plug-and-play systems, done-for-you offers, and sustainable strategies, I make growth doable and fun.
WORK SMART, SELL BETTER
My clients aren’t chasing vanity metrics. They care about building trust, growing their community, and turning followers into loyal customers.
PEOPLE-FIRST MARKETING
I simplify your marketing workflow—no jargon, no fluff, just clear, strategic messaging that sells. Because good products deserve to be seen and shared!
CLARITY > CONFUSION
"I highly recommend working with Sarah,
she is an exceptional addition to any team.
Working with Sarah means gaining access to an absolute wealth of social media expertise, incredible organization skills, and thoughtful analysis about what works for your brand and how to grow your business’s online presence.
She is a delight to work with, and truly treats every brand as if it’s her own."
- Senior Marketing Manager at Well.ca
WE'LL get along great IF YOU...
Spend your weekends whipping up something new or getting “just a few things” at the grocery store (for the fourth time)
Light up at the idea of a good brainstorm, a blank whiteboard, or a new creative challenge
Collect Instagram saves like they’re going out of style. Think dreamy food shots, scroll-stopping reels, and almost too many graphics
Consider “trying a new restaurant” a valid form of therapy
THAT'S WHERE THIS LIST COMES IN.
You’ve got a great product, now you just need people to see it, want it, and (most importantly) buy it.
Easier said than done, right?